Contenu de la matière
I. Opportunity recognition and evaluation
II. The generation of marketable new ideas in new ventures;
III. The challenges to creating and maintaining an organization based on creativity and
innovation with a special focus on innovative business models and disruptive
innovation;
IV. Real-time strategy and decision making;
V. Managing growth, evangelism, enchantment and selling the idea;
VI. Managing ventures, gathering resources
VII. Risk management, design of the entrepreneurial organization.
VIII. Financing the new venture